Marketing Research
YDP has proactive and unique marketing research capability and its reliable networks for our valued clients' needs and orders.

"Marketing research is the process or set of processes that links, and end users to the marketer through information-information used to identify and define marketing opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process."
Marketing Research - Wikipedia, the free encyclopedia

Marketing Management
YDP has viable marketing management services coupled with our marketing research and helps our valued clients create their chosen strategy and achieve their business objectives.

"Marketing management is the application, tracking and review of a company's marketing resources and activities. The scope of a business' marketing management depends on the size of business and industry in which the business operates. Marketing management will use a company's resources to increase its customer base, improve customer opinions of the company's products and services, and increase the company's perceived value."
Marketing Management -